Market Intelligence Briefs

This CGIAR Initiative on Market Intelligence briefs series engages social scientists, crop breeding teams and others to work together toward the design and implementation of a demand-led breeding approach.


Traditionally, researchers from CGIAR, NARES and universities who have sought to inform crop breeding and seed systems programming have done so by publishing their work in reputable international peer-reviewed journals. However, the process can be slow, potentially requiring multiple revisions over years. The practical nature of market intelligence research can limit its relevance for journal editors who are looking to push theoretical debates forward. Thus, for Market Intelligence to deliver on its promise, new ways of communicating will be essential. In looking to address these limitations, CGIAR Initiative on Market Intelligence has led the design and implementation of a publication series called Market Intelligence Briefs (MIB). Each brief is reviewed by peers, is concise (less than 4000 words), avoids technical jargon, and attempts to present conclusions in a clear and decisive manner. 

Access the briefs here:

Also see blog: Market Intelligence Briefs – a new publication series to inform crop-breeding decisions